Content made by the culture it’s for
We produce photo, video, editorial, and social content with creators and storytellers from the communities your brand wants to reach. From concept to shoot to publishing, we make content that feels native to the feed and true to the people in it.
BLCK @ Work Visual Series
New York + New Jersey · Launched June 15, 2024
54% of top “business meeting” stock photos lack people of color. BLCK @ Work set out to change how Black talent is reflected in the stock marketplace by redefining authenticity in the workplace and capturing what it means to be a modern-day Black professional, entrepreneur, artist, or creator.
What we builtWe tapped an all-Black cast and crew to photograph featured talent in their work environments, including a photographer, an on-air host, and a creative director. The collection was added to the pocstock library and launched with a gallery event at SEED Brklyn, alongside creative workshops for our community.
- 01Creative Direction
- 02Casting & Talent
- 03Photo + Video Production
- 04Workshops & Gallery Event
- 05Stock Library Distribution
The full collection is available to license through pocstock, with some images available free to use within Canva, helping make creative content more diverse.
View portraits and interviews ↗Concept to published
Creative Direction & Concepts
Story, look, and feel developed with your goals in mind.
Photo & Video Production
Shoots cast and crewed with diverse creative talent.
Social & Short-Form Video
Reels, TikToks, and carousels built for each platform.
Editorial & Newsletter Content
Articles, guides, and newsletters with a clear voice.
Event Content Capture
Same-day and recap content from your activations.
Publishing & Distribution
Scheduling and distribution across your channels and ours.
Questions, answered
Can the content run as paid ads?
Yes. We cut and format deliverables for paid social, organic, web, and email so one shoot covers every channel.
Can you cast talent and crew for us?
Yes. We cast talent, photographers, and crew from our community of 800+ creatives, entrepreneurs, and professionals. BLCK @ Work was produced with an all-Black cast and crew.
What budget do we need?
Content projects start at $25,000 and scale with scope, production, and talent. Share your range in the form and we’ll recommend the approach that gets the most out of it.
Let’s build
what’s next
Tell us about your brand, the story you want to tell, and where it will live. We’ll follow up to plan next steps.
Open project inquiry ↗